Privacy policy

Makatolo Inc Private Limited (“Wolf & Byrd”, “we”, “our”, or “us”) respects your privacy and is committed to handling your personal information in a safe, responsible, and transparent manner.

We collect only the information needed to serve you responsibly and improve your experience with Wolf & Byrd. Your personal information is treated with care, used thoughtfully, and never sold to third parties. We believe stewardship extends beyond products — it includes how we respect and protect the trust you place in us.

This Privacy Policy explains how personal information is collected, used, and shared when you visit, register your email, or make a purchase from www.wolfandbyrd.com (the “Site”).

While no method of electronic transmission or storage is completely secure, we continually review and strengthen our practices to protect your information.

Policy Last Updated: February 2026


1. Information We Collect

When you visit the Site, we automatically collect certain information about your device, including:

  • Web browser information
  • IP address
  • Time zone
  • Cookies installed on your device
  • Pages or products viewed
  • Referring websites or search terms
  • Site interaction and browsing behaviour

This is referred to as Device Information.

We collect this information using technologies such as:

  • Cookies
  • Log files
  • Web beacons, tags, and pixels
  • When you make or attempt to make a purchase, we may collect:
  • Name
  • Billing and shipping address
  • Payment information
  • Email address
  • Phone number

This is referred to as Order Information.

Payment transactions are securely processed through Shopify Payments.

When we refer to “Personal Information”, this includes both Device Information and Order Information.


2. How We Use Your Personal Information

We use Personal Information to:

  • Process and fulfil orders
  • Arrange shipping and send confirmations
  • Communicate with you regarding purchases or enquiries
  • Screen orders for risk or fraud
  • Improve and optimise the Site through analytics
  • Understand customer interactions with our website
  • Assess marketing and advertising effectiveness

Where you have chosen to receive marketing updates, we may also send:

  • Brand and product updates
  • Styling information
  • Promotions or special offers

You may unsubscribe from marketing communications at any time.


3. Marketing Communications & Your Choices

Customers may:

  • Checkout as a guest; or
  • Create a customer account for convenience

You may also subscribe to newsletters through our website.

You can opt out of marketing communications at any time by:

  • Clicking the unsubscribe link in any email; or 
  • Contacting us at hello@wolfandbyrd.com


4. Sharing Your Personal Information

We share Personal Information with trusted third parties to operate our business and services, including:

  • Shopify (online store platform)
  • Google Analytics (website analytics)

You can read more about:

  • Shopify’s privacy practices: https://www.shopify.com/legal/privacy
  • Google’s privacy practices: https://www.google.com/intl/en/policies/privacy/
  • Google Analytics opt-out: https://tools.google.com/dlpage/gaoptout

We may also use Personal Information for purposes including:

  • Providing requested goods or services
  • Identity verification
  • Customer support and enquiries
  • Processing payments
  • Marketing communications (where consented)
  • Compliance with applicable laws and regulations
  • Engagement of service providers and business partners

We may disclose Personal Information where required to fulfil orders or comply with legal obligations.


5. Currency Conversion

To display prices in your local currency, third parties may process your IP address to determine location. A temporary session cookie may be used to store currency preferences during your browsing session.


6. Do Not Track

Please note that we do not alter our Site’s data collection practices when a Do Not Track signal is received from your browser.


7. Your Rights

Under the Personal Data Protection Act 2012 (PDPA), you may request:

  • Access to personal data we hold about you; or
  • Correction or updating of your personal data.

Requests may be submitted in writing or via email to our Data Protection Officer (contact details below).

A reasonable administrative fee may apply for access requests. We will respond as soon as reasonably possible and within timelines required under applicable law.

If you are located in the European Union, you may also request access, correction, updating, or deletion of your personal information. Please note that your data may be transferred outside Europe, including to Canada and the United States, for processing purposes.


8. Data Retention

Order Information will be maintained for our records unless and until you request deletion, subject to legal or operational retention requirements.


9. Updates to This Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Updates will be indicated by the revised “Last Updated” date. Continued use of our services constitutes acknowledgement of any updates.


10. Contact Us

If you have questions, requests, or concerns regarding this Privacy Policy, please contact:

Wolf & Byrd
Attn: Data Protection Officer
300 Beach Road #36-04/05
The Concourse
Singapore 199555

Email: hello@wolfandbyrd.com